Publishing, even with the rocket-like growth of the internet and the proliferation of e-readers, has remained stubbornly intractable. Authors still struggle to get their foot in the door and their work in front of an audience. Samuel Lau, founder of Dreame, a reading and writing platform offering original fiction to mobile and desktop users, is trying to bridge this gap. 

A problem many aspiring authors face is monetizing any fame they may accrue on these writing platforms. “What we would see is that, often, you would have an author with millions or tens of millions of reads but they wouldn’t be making any money from it.” Most writing platforms don’t give the writers a direct way to earn money from their works. Often, their best chance is to try and get noticed by a traditional publisher.

Samuel hopes Dreame, a platform that rewards aspiring and established authors, will help solve this by giving writers an audience they could monetize. “To date, Dreame has more than one million registered users and approximately one hundred thousand daily active users visiting Dreame to enjoy reading different kinds of stories.” Says an excited Samuel. “They have access to this constantly growing library of works. Or, if they’re writers, a growing audience of readers to promote their work to.”

Samuel credits his company’s success to its appeal to female readers and writers “We always wanted to build a writing community where female writers can thrive and readers can easily find books they love. With this in mind, we have strove to develop Dreame into a dynamic and compelling platform that caters our users need.” In human speak, advanced algorithm and data analysis are used to help users refine their searches while browsing for stories. And with a company ethos to discover new and hidden talent, a steady supply of new and exciting works seems promising.

And what really sets Dreame apart, says Samuel, is the Writers’ Program. “We know that many online-reading platforms invite writers to display their books on their sites promising that they will have a certain share once the book generates profit from their programs. The problem is, only the writers at the top of the pyramid are able to profit from this.”

However, The Writers’ Program offers an upfront payment to writers upon signing with Dreame. Writers will also be able to earn more depending on the amount they write each month. And for writers who can update their work daily, there is even a bonus. “It’s much more open than other platforms,” says Samuel. “The hope is that this will encourage and motivate our writers to keep writing.” 

How does it work? Simple. When signing, writers will only grant the digital copyright of their books to Dreame. This does not affect writers who may want to pursue print publishing in the future as they retain the full copyright to their works. Samuel is keen to stress, “It really is a win-win.”

And there’s more. The launch of Dreame’s “Pay-to-Read” program means that books that perform well can be put behind a paywall, enabling readers to directly support their favorite stories and writers.

So far, Dreame has paid out over-half-a-million dollars to its writers and has big plans for the future, including partnering with publishing houses to really help some writers gain the success and recognition they deserves. “We’re going somewhere,” says Samuel, confidently. “I don’t know where – but I know it’s going to be exciting.”

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