In the fast-paced world of digital marketing, the age-old tactics of selling to consumers have undergone a profound transformation. Today, it’s all about delivering value through creative content across various mediums, such as videos, graphics, and photos on digital platforms. At Brand Geniuz, a content marketing agency founded in 2020 by Yaw Sam (CEO) and Joshua Howard (CSO), with the valuable contribution of their partner, Aylin Madrigal (CMOO), this new approach to content marketing is not just a strategy; it’s a philosophy.
Consumers have become more discerning than ever before, especially on social media. They no longer want to be bombarded with sales pitches. Instead, they seek entertainment and the exchange of information, viewing these as valuable commodities. A simple video that brings a smile to someone’s face contributes to their daily joy, therefore communicating value to the consumer. An informative video providing a quick tip for daily life results in the consumer mentally noting down that piece of information for future use. Each interaction with the content is an impression etched into the consumer’s memory, be it a funny video or an informative graphic.
Brand Geniuz understands the evolving landscape of content marketing and has harnessed this shift to create a meaningful impact for its clients. With a dynamic team of 10 geniuzes, including a creative director, graphic designer, videographers, editors, content creator, project manager, and dedicated executives, each member brings a unique creative skill to the table, infusing a touch of geniuz into every piece of content they produce.
Brand Geniuz follows the Geniuz Theory, a six-pillar framework that paves the way for building bold brands. This theory ensures that all content created targets at least one of the following content types: educational, entertainment, community, promotional, testimonial, and motivational. With this theory, the geniuzes are driven to develop creative ways to craft content that aligns with these pillars while also appealing to the target audience.
The agency’s client base primarily consists of service-based industries, including attorneys, real estate, construction, HVAC providers, clinics, banks, sports leagues, educational institutions, and government institutions. Brand Geniuz’s services extend to all major cities across Texas, including the Rio Grande Valley, San Antonio, Austin, Houston, and Dallas. They offer a comprehensive range of services, including social media management, influencer marketing, ad campaign management, videography, photography, commercial production, graphic design, branding, and consulting, among others.
In conclusion, Brand Geniuz is not just a marketing agency; it’s a transformative force in the world of content marketing. With their unique approach and commitment to the Geniuz Theory, they’re setting a new standard in the industry. The next level of marketing is not just about being clever; it’s about being a Geniuz. Whether you’re an established brand or an emerging one, the journey to success begins with geniuz content.
Ready to take your brand to the next level with geniuz content?
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Media ContactCompany Name: Brand GeniuzContact Person: Yaw SamEmail: Send EmailPhone: 9565405530Country: United StatesWebsite: https://www.brandgeniuz.com/